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According to Return Path, email is consistently ranked as the highest ROI marketing activity. But despite that fact, if you ask most marketers and business owners about their email marketing efforts, their responses are typically less enthusiastic…

Email Marketing Mastery Class and Certification by Ryan Deiss,
Salepage link: At HERE. Archive: http://archive.is/ye76r

what you can get:

Email marketing is weird.

According to Return Path, email is consistently ranked as the “highest ROI marketing activity.” But despite that fact, if you ask most marketers and business owners about their email marketing efforts, their responses are typically less enthusiastic…

“We email our list every now and then…I just don’t know what to say.”

“I’m afraid if I email my list, they’ll get mad and unsubscribe.”

“I don’t like to email my list. What if they think I’m a spammer?”

Or the always-popular…

“Email marketing is boring.”

Say what you will about email marketing, but the fact is…

There’s Nothing Boring About DOUBLING Your Sales Without Having To Increase Your Ad Spend

Ordinary marketers may think email marketing is “boring”… …but smart marketers know better.

Smart marketers know that, when executed properly, there’s no faster, easier or more cost-effective way to generate sales out of thin air than email marketing.

But how do you do it the right way?

Specifically…

How do you make sure your emails get delivered to your prospect’s inbox? (Their real inbox…not the “Promotions” folder and DEFINITELY NOT the “Spam” folder.) Then…
How do you get your email opened? How do you make sure prospect’s see your message and click to view it when it’s surrounded by so much clutter? And once they’ve opened…
How do you get them excited enough about your message to click a link or call a phone number so they take the desired action? And then, when it works…
How do you automate the entire process so all your new leads and prospects are converted into high-paying customers and clients on autopilot?

These are the questions every email marketer must be able to answer…

More importantly, these are the questions every BRAND must be able to answer if they want to fully maximize their email marketing efforts (without ever being called a “spammer.”)

So if you want to make sure that your emails not only get delivered…

…but also generate real opens, clicks, engagement and (most importantly) sales with your customers and subscribers, then you need to work on these critical steps.

But how do you do it?

Fortunately, that’s exactly what you’re about to learn…

FACT: Businesses Need Email Marketers

(…Who Actually Know What They’re Doing)

I’m not going to sell you on the importance of email marketing. If you’re here, you already know it’s an essential aspect of any digital marketing strategy, because email marketing:

Is one of the highest ROI activities in your business…
Engages & nurtures both prospects and customers to generate new leads and sales…
Can be automated so that you can literally prospect and sell around the clock (even while you sleep)…

In other words, email marketing delivers traffic, leads and customers… and it can do all this on autopilot. So that’s why businesses need email marketers.

There’s just one problem: Most so-called “email marketers” don’t know what they’re doing.

That’s where you come in.

As a Certified Email Marketing Specialist, you are uniquely qualified to help brands generate more leads, sales and engagement from their customers and subscribers.

More specifically, in this master class, you’ll learn:

In short, Certified Email Marketing Specialist (a.k.a. “Email Masters”) are able to effectively monetize any email list, while simultaneously increasing engagement with leads and customers.

If you’re interested in becoming such an “Email Master,” then I have one question for you…

Are You A “Doer”…or Just a “Talker?”

(or…Why You Might Want To Get Certified)

Let’s face it: Marketing experts are a dime a dozen.

So how do you separate those who “walk the talk” from the ones who merely…

…talk?

That’s the problem!

And at DigitalMarketer, it was our problem, too. You see, we don’t just teach marketing best practices, we actually DO MARKETING for businesses that we ACTUALLY OWN.

We aren’t researchers. We aren’t journalists.

We’re business owners running companies (both online and offline) in B2B and B2C markets selling everything from cosmetics to camping equipment to industrial water filters and everything in-between.

In other words: WE ACTUALLY DO THIS STUFF…

…so we know how hard it is to find truly skilled people who know what they’re talking about.

And that’s why we created the “Email Marketing Mastery” course and certification.

We built this certification to train our own team members, but in the spirit of “open sourcing” our business (which is what DigitalMarketer is all about) we’re now making this certification and training available to the world.

In short, we’re making it available to YOU…

What You’ll Learn In This Course

The Perfect Promotional Calendar

Develop a 30 and 90-day promotional calendar that, when done correctly, will cause revenue and engagement to hockey stick straight up! Once you have collected your assets and understand the key concepts, you can create short-term and long-term rolling calendars.

4 Magic Questions

Answer these four questions before you ever start writing an email. As long as you can answer these four questions you will know how to write a proficient email.

Points of Belief

Think about who you’re writing to and why they may want to buy (there are four main reasons). Once you are able to define the desired end result, you will be able to develop a journey through your email copy that takes the customer from where they are and to where they need to be by using your product.

3 Categories of Emails

Learn how and when to use the three different categories of email campaigns – transactional, relational or promotional. Choosing the correct category will ensure that you’re only emailing your perfect prospects! (This is how to send multiple campaigns and offers without BURNING up your email list)

Email Marketing Mastery Course Details

In this 8-hour course, you’ll learn everything you need to know about how to drive qualified paid traffic to your website.

Module 1: The Role of Email Marketing

Lesson 1: Meet Your Instructor
Lesson 2: The Role of Email Marketing
Lesson 3: THREE Different “Types” of Emails
Lesson 4: The TWO Send Types
Lesson 5: Email Marketing & List Building

Module 2: Creating Your Marketing Calendar

Lesson 1: The Role of Your Marketing Calendar
Lesson 2: Gathering Promotional Assets
Lesson 3: Creating Your 30 Day Calendar
Lesson 4: Creating Your 90 Day Calendar

Module 3: Email Campaign Creation

Lesson 1: Email Campaigns Explained
Lesson 2: Storyboarding Your Indoctrination Campaign
Lesson 3: CASE STUDY: DigitalMarketer
Lesson 4: Storyboarding Your Engagement Campaign
Lesson 5: Storyboarding Your Ascension Campaign
Lesson 6: Storyboarding Your Consumption Campaign
Lesson 7: Crafting a Upsell Campaign
Lesson 8: Storyboarding Your Segmentation Campaign
Lesson 9: CASE STUDY: Best Buy
Lesson 10: CASE STUDY: Kate Spade
Lesson 11: Storyboarding Your Re-Engagement Campaign
Lesson 12 CASE STUDY: DigitalMarketer Re-Engagement Campaign
Lesson 13: CASE STUDY: DigitalMarketer Win Back Campaign

Module 4: Email Copywriting & Design

Module 5: Optimizing Opens & Clicks

Lesson 1: Getting More Opens
Lesson 2: Getting More Clicks

Module 6 Tracking & Measuring Results

Lesson 1: Benchmarking Your Results
Lesson 2: What to Track & When To Track it!
Lesson 3: DEMO: Email Stats Tracking Sheet

Module 7 Email Deliverability

Lesson 1: 3 Ways to Prove You’re NOT a Spammer
Lesson 2: Your Mailer Reputation
Lesson 3: Your Sender Infrastructure
Lesson 4: Your Subscriber Engagement
Lesson 5: Monitoring & Tracking Deliverabili

What You’ll Get:

When you enroll today, you’ll receive instant access to:

The Email Marketing Mastery Course
7 Core Modules
46 Video Lessons
4 Handouts
7 Quizzes (one for each module)

Plus, upon successful completing of the course and all exams you will also receive:

A badge designating you as a Certified Email Marketing Specialist that can be hosted on your website, email signature and LinkedIn profile
A digital, printable certificate suitable for framing
Status and recognition as a Certified Email Marketing Specialist

How It Works

TAKE THE COURSE

The course is an 8 hour 27 minute intensive training, with 46 lessons, 4 handouts, 7 quizzes, & a final exam.

PASS THE TEST

70% or better is required to pass the exam. You have 3 attempts to pass.

DISPLAY YOUR BADGE

You’ll get a digital badge to share on your social channels & a printable certificate for framing.

EMAIL MARKETING MASTERY CLASS (PLUS CERTIFICATION)

Email Marketing Mastery Course

7 Core Modules
46 Video Lessons
4 Handouts
7 Review Quizzes

Email Marketing Certification

Certification Exam
Displayable Badge
Printable Certificate
Status as a Email Marketing Specialist

Who Should Get Certified

Marketing Professionals

Grow in your career, and get everyone else in your company on the same page, and speaking the same language

Team Leads

There’s nothing harder than managing a team where everyone speaks a different language. So let us fix that for you.

Directors & VPs

Give your managers and employees the training they need, so you can stay focused on strategy and execution.

Agency Owners

When your team can truly deliver the goods, you can truly serve your clients…and increase billable hours.

Founders & CEOs

Running a business is hard enough without also having to worry about sales and marketing, so let us worry about it, instead.

Why Should You Get Certified?

If you’re an individual…

…this certification will set you apart from the pack.

Unlike everyone else who simply calls themselves a “email marketing expert,” you’ll have the certificate and the badge to prove it, from a source that businesses trust.

More importantly, it will make you a better marketer.

Why? Because you’re receiving the exact same trainingyou would receive as an employee at DigitalMarketer. (And without tooting our horn too much, we’re pretty good at this stuff!)

And we held nothing back.

These are the same systems and strategies our internal team uses to ensure deliverability and create email campaigns, taught by our President and CMO (the person in charge of all things email and sales at DigitalMarketer), Richard Lindner.

So, if you want to:

Enhance your career (or start a new one)
Learn the latest and greatest tactics (that actually work)
Expand your skill set, distance yourself from the competition, and jump to a higher pay grade…

…this course and certification is for you.

If you’re a business owner…

…maybe you don’t need the certification.

But what about your team? Do you know for a fact that they’re up to speed on all the latest and greatest email marketing strategies?

If you’re not sure, or if you just want them to receive the exact same training the team at DM receives, then get them certified!

They’ll love the fact that you’re investing in them, and you’ll love the fact that they’re performing at the highest level possible for your company.

Also, there’s no rule that you have to sit for the test. If the training is more important to you than the certification, then just take the training and look at the test as an optional extra. (But if I were you I’d take it anyway just to make sure you’re fully grasping all the concepts.)

Oh yeah, and if you’re an agency or other marketing professional, then you already know how important certifications are to distancing yourself from the competition. And who knows? It might even help you claim higher fees for the work you’re already doing.

Either way, if you expect the best for your company, then this course and certification is for you.

Buy the Email Marketing Mastery Class and Certification – Ryan Deiss course at the best price at GBesy.. After your purchase, you will get access to the downloads page. You can download all the files associated in your order at here and we will also send a download notification email via your mail.

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Status	Available
Total size	3.3 GB
Format	mp4, pdf
Language	English
Author	Ryan Deiss

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Email Marketing Mastery Class and Certification – Ryan Deiss

According to Return Path, email is consistently ranked as the highest ROI marketing activity. But despite that fact, if you ask most marketers and business owners about their email marketing efforts, their responses are typically less enthusiastic…