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The AdSkills Pro 5 Level Progression Matrix – Justin Brooks (AdSkills)
If you leave this page now, you’re going to wake up tomorrow and everything is going to be the same. You’ll still have the same challenges and frustrations, without any new hope on the horizon for rapid business growth. But when you DO invest in this system, then tomorrow will be different.
Tomorrow you’ll have a solution. You’re going to wake up with 5 levels to work through. The first level already equips you to earn $48,000 – $60,000/yr (based on data provided by PayScale.com for entry-level advertisers).
If this training gets you just one new client, it will pay for itself. But that’s just the beginning. Because once you know how to tap into the client-getting systems covered in this course there’s nothing stopping you from signing dozens of clients.
With our money-back guarantee, you have nothing to lose. Get started today, and have the plan to follow tomorrow.
Level 1: First-Time Ad Buyer
You’ll start out by learning the bare basics of getting your first digital ad live. If you already have a Facebook account or a Gmail account, then you’ve already got the first steps. You’ll walk away from this level knowing the vocabulary you need, the digital accounts you’ll need, how to reach a target prospect, track your success, and set your campaigns live.
- You’ll know all the industry jargon and sound confident
- You’ll know how to research a market and create a live ad campaign
- You’ll know enough to help local businesses or charities succeed
- You’ll be able to earn $48,000 – $60,000 annually as your salary
Level 2: Junior Ad Buyer
At this level, you’ll go from learning to mastering the basics. You’ll start working towards replacing your income. This is where you’ll get experience under your belt with our monthly mentor calls. You’ll walk away from this level knowing how to launch your agency website, create your case study, build a pipeline of leads for your agency, and sell a systematic ad-buying service as a junior ad buyer. Or land a job working at an agency to get paid while you learn the industry better.
- You’ll be confident launching ad campaigns and fixing them
- You’ll have several ad campaigns under your control
- You’ll be able to help the largest local companies and franchises
- You’ll be able to charge $1,000 – $1,500/mo for your skill level
Level 3: Freelancer
This is the level most of the industry is at, where people are able to confidently work from home. At this level, you’ll easily be able to acquire clients at $2500/month. This is the level when you start learning to filter your clients and qualify your leads so you can acquire only the best clients. You will transition from the “hunter” to the “hunted” at this level. Meaning clients will begin coming to you, instead of you chasing them.
- You’ll have respect from peers and family for your advertising skill
- You’ll have multiple clients who each have multiple ad campaigns
- You’ll be able to work on national and small international accounts
- You’ll be able to charge a minimum $2,500/mo for your skill level
- You’ll notice clients start seeking you out instead of you chasing them
Level 4: Senior Ad Buyer or Marketing Director
By this stage, you’ve built a full tool chest of skills, and assistants to help you deliver for your clients. At the end of this level you’ll have duplicatable systems to scale your services. You’ll have a content plan that positions you as an industry expert. You’ll have a mastery level of understanding ad buying and marketing setting you up for the largest and most lucrative career paths.
- You’ll become known as an expert in the industry
- You’ll have several assistants helping you with your client work
- You’ll be able to work on campaigns at the global and Fortune 500 level
- You’ll start charging $2,500 + 10-25% profits from your campaigns
- You’ll have enough word-of-mouth referrals to cherry-pick deals
- You’ll be able to add consulting revenue to your services
Level 5: Advertising Guru or C Level Executive
You’ve made it! You replaced your “JOB” a long time ago, you have a team doing the work, you have respect from the industry, and opportunities flow to you. You’ll be sought out for your knowledge, demanding $5,000 – $10,000 per month and getting it. If you desire, you’ll even start getting speaking engagements either at industry conferences or on podcasts. The most lucrative career paths will be available to you.
- You’ll have a team doing most of the daily work for you
- You’ll get requests to speak on stage or on podcasts
- You’ll be able to land clients that pay you $10,000+ per month
- You’ll be able to earn $1,000/hr for your consulting calls
- You’ll be able to deliver at the C-Level for large companies
- You’ll understand all parts of the business from accounting to acquisition
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